'I’m very proud of my son and he continues the history between MJ, Mars, and now the Son of Mars-Second Generation,' Lee says. Alongside Michael Jordan himself, Lee first appeared as Mars. As Mars Blackmon in She’s Gotta Have It, Lee played a Knicks-loving, Air Jordan 3-toting Brooklyn native. The brainchild of filmmaker Spike Lee, the Jordan. Initially Jackson got involved with the brand when Reggie Saunders, the director of entertainment and marketing at Jordan, and Michael gave him an internship. Lee, of course, has been an ambassador for Jordans since 1988. Now more than thirty years later, Lee is still heavily involved with the brand and he has even passed the torch down to his son Jackson, the designer of the upcoming Jordan Mars 270. Legendary Air Jordan Nike commercial from 1991 starring Michael Jordan and Spike Lee (director of He Got Game and Shes Gotta Have It) as Mars Blackmon. 'Jim Riswold and Bill Davenport who worked at Wieden+Kennedy saw the film and got that deal put in to play Mars together with Michael Jordan, and the rest is history.' frustrated spike lee GIF by NETFLIX Spike Lee Moron GIF by NETFLIX spike lee smile GIF by NETFLIX Michael Jordan Art GIF by lucaionescuart oh yeah dancing. 'In She’s Gotta Have It, I wore Jordans,' Lee says. Lee’s relationship with the Jordan Brand can be traced back to 1986, when his Mars Blackmon character became the star of an Air Jordan 3 commercial spot. Serving as the first ever non-athlete endorser of the Jordan Brand, Lee has been connected with the Jumpman for decades now, whether it be by way of his hybridized Spizike silhouette, his countless courtside moments at the Garden, or his special colorways of existing models. Spike Lee and the Jordan Brand have a storied history that dates back to 1988 when Lee first appeared as his character Mars Blackmon in the iconic Spike-and-Mike Air Jordan commercials opposite. Featuring a white leather construction with purple accents along the heel, the toe is accented with cement print paneling that mirrors. In 2006, Jordan Brand honored its longstanding relationship with Spike Lee by unveiling the Jordan Spizike. To pay tribute to Spike Lee, the model features the logo of his production company, 40 Acres and a Mule, on the right shoe, and a rendering of Lee’s. Jordan Spizike Low Spring 2024 Collection. The Son of Mars draws from previous Jordan models that Spike Lee has done ads for including the Air Jordan 4, 5, and 6.

Do you know who the best player in the game is Me, Mars Blackman. Spike Lee’s hybrid Air Jordan Son of Mars silhouette appears with a contemporary lifestyle aesthetic that’s inspired by heritage Jordan basketball offerings. The Jordan Son of Mars Low boasts a brand new ‘Navy Blue’ colorway.

Not only did the Spike Lee Joint serve as an accurate depiction of Brooklyn’s Bed-Stuy neighborhood at the time, but it featured a number of memorable moments that resonated with sneakerheads both old and young. Voiceover, Dialog, Spoken Text, Script, or Lyrics. On June 30th, Spike Lee’s iconic Do The Right Thing film turned 30 years old.

Spike lee jordans mars